Iland Lures produces some of the finest, most effective artificial lures made today.
Rods & Reels
Shop our extensive collection of rods and reels. Not sure what equipment you need? We're happy to help you select the right rod and reel for the job!
Bowed up Lures
At Oceans East Nags Head, you'll find a selection of Bowed Up Lures for your fishing needs. Made locally here on the Outer Banks.
Browse a selection of hats from Huk, Pelagic, Marsh Wear, Avid and Fathom!
Stop in and see our selection of sunglasses from Smith!
Sun Bum Sunscreen
For all your sun care needs, our selection of Sun Bum products keeps you protected on the beach or on the boat.
Breakaway Beach Rods
Check out our stock of Breakaway beach fishing rods.
Fiddler crabs make great bait for sheepshead, pompano and drum.
Custom Cts Surf Rods
Choose from a selection of custom CTS surf fishing rods.
Lp Electric Reels
We stock electric reels by LP. Stop in and check them out!
Xtratufs & Waders
We offer a selection of footwear and waders designed with the angler in mind. Brands include XTRATUF.
Oceans East Apparel
Come check out our selection of Oceans East apparel for men and women. Shirts, hats, hoodies and more!
We carry a variety of Costa Del Mar sunglasses for men and women.
Oceans East gift cards make the perfect gift! Choose your amount.
We have a huge selection of saltwater reels. Penn, Daiwa, Shimano and more!
Oceans East has all the essentials for your hunting needs.
Freshwater Fishing Supplies
Browse the selection in our newly added freshwater section!
Rod & Reel Combos
At Oceans East, you'll find a selection of combos from a variety of brands (Penn, Daiwa and more).